On July 6th, Sinopec's continuous reforming catalyst won a successful bid by Taiwanese CNPC, achieving a zero breakthrough in reformer exports. At this point, all catalytic catalyst categories have achieved exports. This benefited from the catalyst branch and related scientific research units joined hands to carry out zero-time difference, zero-charge, one-stop, the entire process of technical services, so that the catalyst value chain continues to increase, the user's satisfaction continues to increase. From January to June this year, sales increased by 8.8% year-on-year, of which exports increased by 60.8%.
In the face of increasingly fierce competition, Catalyst Branch began to improve its technical service quality, positioning 2007 as the year of innovation, service, and management, and strive to build a brand image of China Petrochemical Catalyst. In providing customers with comprehensive solutions, they will pay more attention to the actual situation of the users and promise to the users: zero-fee services - all related services provided will be free of charge; and zero-day service - receiving domestic users' on-site service The information arrives at the scene within 12 hours, and the maximum length is no more than 24 hours. The whole process service provides users with the whole process of requesting the product from the request to the end of the use of the product. Each catalyst (subsidiary) company has set up a technical service center, opened a service hotline, hired the relevant user's professional and technical personnel as market information and supervisors, and carried out pre-sales, in-sales, after-sales, post-technical evaluations, and wastes. Recycling, trade-in services, and on behalf of the storage and other aspects of business services, promotion of "one-stop", "one-stop" and other special services, adhere to the user visit system, and maintain good user communication. In 2007, it also formulated and improved specifications and specifications for technical services, initiated the supervision of technical services, established a technical service supervision team, supervised and inspected the implementation of technical services of each branch (subsidiary) company, and promoted continuous improvement and improvement of technical service work.
In the construction of Hainan Refining & Chemicals Co., Ltd., the catalyst branch company was responsible for transporting, storing, filling and starting the catalyst for the first time. It was also the first time that the company had attempted a “one-stop†service. The Catalyst Branch has established a leading group for the start of supply of Hainan Refining and Chemical Plant, and has unified leadership, command, and coordination of technical service work to ensure that catalyst production, transportation, and filling are completed on time and in accordance with the requirements of users. At the same time, the Technical Service Working Group moved to the site of the Hainan refinery installation and cooperated with the relevant research institutes to participate in the whole process and all-round participation in the start-up, adjustment, calibration, and summary of the installations. This ensured the normal start-up of the plant and obtained the Hainan Refining and Chemical very sure.
In April this year, after the catalyst branch signed a strategic cooperation agreement with the China National Petroleum Corporation's oil and gas center, it increased its service to various companies in China Chemical Oil and Gas Center and actively contacted experts from the Institute of Stone Science and Technology to carry out on-site technical services. Soon the two sides signed an annual purchase and sales contract.
In order to allow customers to understand the performance of new products in a timely manner, the catalyst branch invited overseas customers to visit the production site. At the same time, with the relevant technical personnel to go deep into the factory for all aspects of training and guidance, to provide customers with new products related to the technical situation and market trends, increase market share.
The Taiwan market is a key area where catalyst subsidiaries do a good job of technical services to expand sales. From February 2004 to the present, Catalyst Changling Branch, with the support of the Institute of Stone Science, sent a team of experts to on-site technical services 11 times, adjusted the catalyst formula 5 times, and wrote more than 30 articles on professional technologies. Yu Feng, also provides users with a lot of valuable operational advice, technical lectures and technical information. In the past three years, Sinopec's catalyst market in Taiwan has not only been consolidated, but has also continued to expand. Today, catalytic cracking catalysts used by several refineries in Taiwan are Sinopec brands. At present, several international oil companies such as BP and Shell have extended their olive branches and hope to use Sinopec catalysts soon.
In the face of increasingly fierce competition, Catalyst Branch began to improve its technical service quality, positioning 2007 as the year of innovation, service, and management, and strive to build a brand image of China Petrochemical Catalyst. In providing customers with comprehensive solutions, they will pay more attention to the actual situation of the users and promise to the users: zero-fee services - all related services provided will be free of charge; and zero-day service - receiving domestic users' on-site service The information arrives at the scene within 12 hours, and the maximum length is no more than 24 hours. The whole process service provides users with the whole process of requesting the product from the request to the end of the use of the product. Each catalyst (subsidiary) company has set up a technical service center, opened a service hotline, hired the relevant user's professional and technical personnel as market information and supervisors, and carried out pre-sales, in-sales, after-sales, post-technical evaluations, and wastes. Recycling, trade-in services, and on behalf of the storage and other aspects of business services, promotion of "one-stop", "one-stop" and other special services, adhere to the user visit system, and maintain good user communication. In 2007, it also formulated and improved specifications and specifications for technical services, initiated the supervision of technical services, established a technical service supervision team, supervised and inspected the implementation of technical services of each branch (subsidiary) company, and promoted continuous improvement and improvement of technical service work.
In the construction of Hainan Refining & Chemicals Co., Ltd., the catalyst branch company was responsible for transporting, storing, filling and starting the catalyst for the first time. It was also the first time that the company had attempted a “one-stop†service. The Catalyst Branch has established a leading group for the start of supply of Hainan Refining and Chemical Plant, and has unified leadership, command, and coordination of technical service work to ensure that catalyst production, transportation, and filling are completed on time and in accordance with the requirements of users. At the same time, the Technical Service Working Group moved to the site of the Hainan refinery installation and cooperated with the relevant research institutes to participate in the whole process and all-round participation in the start-up, adjustment, calibration, and summary of the installations. This ensured the normal start-up of the plant and obtained the Hainan Refining and Chemical very sure.
In April this year, after the catalyst branch signed a strategic cooperation agreement with the China National Petroleum Corporation's oil and gas center, it increased its service to various companies in China Chemical Oil and Gas Center and actively contacted experts from the Institute of Stone Science and Technology to carry out on-site technical services. Soon the two sides signed an annual purchase and sales contract.
In order to allow customers to understand the performance of new products in a timely manner, the catalyst branch invited overseas customers to visit the production site. At the same time, with the relevant technical personnel to go deep into the factory for all aspects of training and guidance, to provide customers with new products related to the technical situation and market trends, increase market share.
The Taiwan market is a key area where catalyst subsidiaries do a good job of technical services to expand sales. From February 2004 to the present, Catalyst Changling Branch, with the support of the Institute of Stone Science, sent a team of experts to on-site technical services 11 times, adjusted the catalyst formula 5 times, and wrote more than 30 articles on professional technologies. Yu Feng, also provides users with a lot of valuable operational advice, technical lectures and technical information. In the past three years, Sinopec's catalyst market in Taiwan has not only been consolidated, but has also continued to expand. Today, catalytic cracking catalysts used by several refineries in Taiwan are Sinopec brands. At present, several international oil companies such as BP and Shell have extended their olive branches and hope to use Sinopec catalysts soon.
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