E-commerce has spawned efficient logistics Jingdong Jiangling join forces


The author learned from the Jiangling light truck agent in Beijing that the largest 3C product shopping site in the domestic B2C market, Jingdong Mall, has been purchasing bulk light truck products from Jiangling Light Truck Beijing agents in batches in order to support the development of its own logistics system. As of October 2013, the company has purchased nearly 200 units of Jiangling light trucks, especially the high-end products of KaiRong light trucks, Kairui's wide body series, which have emerged from the same type of products in the market and become the most high-end light trucks purchased by Jingdong Mall. . As a leading brand in the high-end light truck field, Jiangling Light Card and one of the leading e-commerce industry, Jingdong Mall, a powerful cooperation model, has become a classic topic talked about in the industry. Experts in the industry pointed out that the development direction of modern logistics is gradually changing to meet the consumer buying experience. Similar to Jiangling and JD.com's model based on integrated high-efficiency logistics solutions, it may become the industry's future development direction.

Obviously, e-commerce is a booming emerging market in China. In addition to the fierce competition in the industry, besides the price war, whether the e-commerce platform can provide high-quality other services beyond the sales cycle is even more urgent for the e-commerce platform. The key issue. The logistics industry has always been considered as the top priority for the development of e-commerce in the future. High-quality logistics is not only the guarantee of goods distribution, but also whether the after-sales service can make a key bottleneck for online shopping owners. For the e-commerce industry, “having the logistics of the world” is not just a simple slogan. Even if it is not mentioned that the crude handling of logistics may cause damage to the goods, it only depends on the eruption of e-commerce wars. In the embarrassing position of warehouses, the reliability of the logistics industry in the online shopping community is an important factor affecting their choice of trading platform. Therefore, an excellent logistics guarantee can often give consumers a very positive impression. Although Jingdong Mall in a large-scale promotional activities, within a certain range of Jingdong Mall's delivery of a small area caused a certain delay, but the phenomenon did not happen. Whether it is the “Limited Time Limit of 211” or the “Free Shipping Fees of Over 39 Yuan” system, with the strengthening of JD’s free logistics construction, consumers’ various promotional responses to Jingdong Mall have become even more enthusiastic.

Efficient operation is the key for e-commerce companies to choose logistics vehicles

Unlike individual users, industry users value the quality of logistics tools, attendance rates, and supporting capabilities of services. All in all, logistics tools must meet the needs of e-commerce distribution. The rapid development of Jingdong Mall has a fundamental relationship with its excellent source quality and highly efficient cargo transportation process. With the gradual improvement of its self-built logistics system, the logistics distribution system has become a key part of Jingdong's corporate strategy. ring. From the perspective of the development of the e-commerce industry, the competition among e-commerce companies has gradually changed from the initial richness of goods and price concessions to other complementary services besides sales links, such as delivery cycle, return commitments, etc. . I believe that most people still remember that the nation’s five broad-minded people watched the same time – “Just Men”, a simple but highly appealing advertising implant element of Jingdong Mall — free returns and 24-hour door-to-door deliveries, even though the implant was straightforward. However, these two are becoming the most critical factors for consumers to choose the e-commerce platform. Based on further analysis, it seems that we can come up with many tips for the success of Jingdong Mall. The formulation of service rules and the efficient logistics transportation system are particularly important.

Why did Jiangling Kairui stand out?

Jiang Ling, a manager of an agent in Beijing, told the author that the Jiangling light trucks, especially Kai Rui's wide physical fitness, received a large Jingdong bill, but did not rely on superiority in one aspect, but through a layer-by-layer packaging scheme, Qingling 600P, Dongfeng light truck, and Aoling. The light truck stands out and finally gets orders. As we all know, Jiangling light truck's fuel-efficient, durable reputation. Customers of various industries using Jiangling light trucks are also praised for their stable and outstanding quality. They generally reflect that Jiangling light trucks are durable, with few faults, attendance is high, and money is saved. In the highly competitive and emphasizing “efficient” e-commerce industry, saving time and cost of maintenance is also a manifestation of the economy. In addition, ancillary services are also a top priority for efficient logistics. The layout of Jiangling light truck service network extends from prefecture-level cities to county-level regions, and the network layout is spread throughout the country. Jiangling Motors has always been committed to becoming the first service brand in the field of domestic commercial vehicles. To achieve this goal, Jiangling Motors has introduced JMCcares personalized service system to the advanced global service system of Ford “Service2000”. The first to serve commercial vehicles with professional service models for cars. Jiangling Light Truck's after-sales service system has achieved international standards in many aspects.

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