Volvo Heavy Trucks: Taking the Service Agreement to China


On July 28, Volvo Trucks held a grand launch of its new Volvo D13 FM/FH product launch event in Guangzhou. And in this event, it officially announced the introduction of the Blue Card program of the world-famous Volvo Truck Service Agreement. The Volvo Truck Service Agreement includes blue, silver and gold service plans designed to provide comprehensive inspection, maintenance and repair service management for after-sale vehicles, providing customers with peace of mind after-sales protection. The Volvo Specialized Service Agreement is still the first in China's heavy truck market, which will lead to a new round of upgrading of the standardization of after-sales service in the transportation vehicle sector.

The Volvo Truck Service Agreement has been implemented for more than 20 countries in the world for many years, and it has been widely recognized as having many users in the European market. The service contents of the Blue Card program of the Volvo Truck Service Agreement mainly include the use of the service maintenance program (VOSP) for the most appropriate preventive maintenance service for vehicles; a comprehensive inspection of trucks by regular maintenance technicians to complete the electronic control system inspection and Software updates; free car wash service; free supply of parts and accessories including light bulbs, fuses and Volvo motor oil; contracted users will enjoy VIP-class receptions such as priority use of repair stations and specific service technician services at authorized Volvo dealers, etc. . In addition, the blue card program also provides additional packages, users can freely choose according to their actual needs, such as engine oil analysis and trailer maintenance services. After the blue card plan of the “Service Agreement” is launched, the Volvo service network will be further improved and service quality will be further improved.

Hans Boren, Volvo's after-sales service director, said: "The correct preventative maintenance will make vehicles run more on the road and minimize the possibility of accidental anchoring of vehicles. The blue card solution in Volvo Truck Service Agreement was first introduced into China. The market is based on the status quo of China's road transport industry and the operating conditions of many small and medium-sized enterprises.The blue card program is absolutely premised on the protection of customer operations and will help Volvo truck users increase competition in the fierce market competition. Strengthen and stay ahead of the magic weapon.In the near future, Volvo Truck Company will gradually launch silver and gold medals programs based on maintenance services when the time is ripe, and put the service agreement on the market, giving back to Volvo Trucks. User's trust and love"

Volvo heavy truck has been steadily sitting in the top spot for eight consecutive years in China's road freight logistics market, and has actively promoted the development of China's road transport industry. At present, Volvo has completely built a service system consisting of a special maintenance service center and a professionally equipped "full-motion" service maintenance vehicle covering China's expressway network, which can guarantee that users can get an "all-weather, full-motion" road within 500 kilometers. Emergency rescue service.

Industry insiders believe that the "Service Agreement" launched by Volvo Trucks introduces foreign advanced maintenance service management concepts into China. Its comprehensiveness, systematicness and upgradeability enjoy a high reputation in the world. When the "Service Agreement" enters China and faces the widespread irregularities in the after-sales service of the truck market, it will undoubtedly become a booster, and Volvo's leading position in the road freight logistics market in China will also be further consolidated.

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[Volvo Truck Company]

Volvo Truck Company Profile

Volvo Group's largest Volvo Truck Company, founded in 1928 and headquartered in Gothenburg, Sweden, is the largest and North America's second-largest truck manufacturer in Europe. In 2005, Volvo Trucks sold 103,696 vehicles globally, a year-on-year increase of 7%. Volvo Trucks develops, manufactures and sells a wide range of medium and heavy trucks. For all products, the company also provides corresponding financing, leasing services and other items.

In 2005, Volvo Trucks released its latest generation of FH and FM model trucks in Europe. This model truck is now the greenest and most fuel-efficient truck in the world. In June 2003, the heaviest "giant" in the Volvo truck series, the Volvo FH16 was launched globally. The FH16 used many of the latest unique technologies on the 2003 FH series platform, with a maximum power of 16 litres for 610 horsepower and torque of up to 2800 Newton meters.

Volvo Trucks' multinational operations include 18 wholly-owned manufacturing facilities located throughout the world, and its markets cover more than 180 countries around the world, mainly in Europe, North America and South America. In Europe, Volvo Trucks has 250 dealers and 770 service centers. In North America, it has 210 dealers and 440 service centers.

Since the mid-1970s, Volvo Trucks has sold more than 5,000 heavy-duty trucks in China. It has been the top-selling truck in Europe and America for eight consecutive years. At the same time, it has exceeded 50% of the sales volume of European and American trucks for the fifth consecutive year. Volvo 2005 For the first time, the truck brand surpasses all Japanese brands and ranks first among all imported brands. Volvo’s market share in imported brand trucks (including domestic production) jumped from 29% in 2004 to 29%.

At present, Volvo Trucks has built a strong service network consisting of a number of maintenance service centers in the major hub cities of China's expressway network. The long-term success of Volvo Trucks is because Volvo knows that customers buy not only the truck itself, but also a “factory” that can operate effectively and make money. Volvo has always been committed to using its own advanced industry concepts and “maximizing customer value” as its mission to help China’s truck users realize higher value ideals and career ideals, and to provide customers with “all-way” full logistics solutions and "Full-motion" after-sales service system. After years of brand strategy promotion and market development, Volvo has become the first brand of imported trucks in the hearts of Chinese users. The current products in the Chinese market are Volvo FL medium trucks, Volvo FM and Volvo FH series heavy trucks.

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